Of course in all things like this, there's a balance to be drawn. For instance, in the first pitfall we are told not to rely too much on subjective judgment, followed by three or four others that tell us not to be trapped by quantitative analysis.
Oh well, what's an analyst to do? Damned if you do or damned if you don't!
Nevertheless, a good list and worth a read!
Bookmark this on Delicious